Shaped by NYC
Based in NC
Partnering with brands
with exceptional taste
Partnering with brands
with exceptional taste
Estd
2024
02
// Work
2021 - 2026
// Work
2021 - 2026
A taste of
Our work
Highlighting some of our favorite projects from the past few years.
03
//The Studio
Since 2024
//The Studio
Since 2024
For brands
that Heal, Move, and Lead
For brands
that Heal, Move, and Lead

I specialize in working with health and wellness brands from emerging ventures to pioneering unicorns. For the past 7 years, I've focused on moving early and late stage startups through brand transformations that drive understanding, accelerate adoption, and build emotional resonance.
Client Awards + Press
X4 Talks 2023
Webby Awards 2022
MarketerHire 2021
Webby Awards 2015
AWWWARDS 2013
FWA 2012
X4 Talks 2023
Webby Awards 2022
MarketerHire 2021
Webby Awards 2015
AWWWARDS 2013
FWA 2012
Selected clients
Crunch Gym
Origins
Daymark Health
Showtime Sports
Flatiron Health
Grand Central
Spring Health
Fresh Cosmetics
Pomelo Care
Crunch Gym
Origins
Daymark Health
Showtime Sports
Flatiron Health
Grand Central
Spring Health
Fresh Cosmetics
Pomelo Care
Notable Experience
B2B2C Brands
Series A/B/C Startups
Post Acquisition
International Expansion
Mission-Driven Orgs
Clinician Engagement
High-Growth Culture
Regulated Industries
B2B2C Brands
Series A/B/C Startups
Post Acquisition
International Expansion
Mission-Driven Orgs
Clinician Engagement
High-Growth Culture
Regulated Industries
04
//Services
Reliable
//Services
Reliable
Made
to Order
Engagements designed to flex alongside businesses at different stages.
Fractional Brand Leadership
Embedded creative leadership for growth stage companies
Design Operations
A brand that empowers your team, instead of slowing them down
Early Stage Brand Development
Project based support for new or early stage brands
Fractional Brand Leadership
Embedded creative leadership for growth stage companies
Design Operations
A brand that empowers your team, instead of slowing them down
Early Stage Brand Development
Project based support for new or early stage brands



06
// Testimonials
Voices
Success
is delicious
Jen Robinson
Sr. Director of Marketing, Daymark Health
"You're phenomenal to work with and I can't wait to shout this from the rooftops!"
Alex Gorstan
CEO, Super Green
"Tanya has become among the top three people whose feedback I value on market-facing initiatives. She is a trusted partner willing to deliver clear critique, important clarifying questions and challenge assumptions."
Emily Kremens
Director of Product Marketing, Flatiron Health
"Perhaps my favorite part about working with Tanya was her positive, can-do attitude. In the midst of stressful projects, Tanya always made sure to lead with kindness and humor. You will always feel taken care of when working with her."
Chris Martin
Founder and President, Selcoure
I am extremely thankful that I was introduced to Tanya when I was rebranding my business. Tanya was always very prompt with her responses, and willing to listen to my ideas. I would highly recommend her services to anyone looking to take their business to the next level.
Jaime Lopez
Head of Product Design, Stripe
"Tanya picked all the right moments to help guide me and she *nailed* a personal brand that I would have never arrived at on my own."
// Testimonials
Voices
Success
is delicious
Director of Communications
Flatiron Health
“I’m always so impressed with Tanya’s creativity and skill in turning our ideas into reality. She has such a strong design sensibility and fundamentally understands how to connect people to a message whether visually and/or through storytelling.”
Jaime Lopez
Head of Product Design, Stripe
"Tanya picked all the right moments to help guide me and she *nailed* a personal brand that I would have never arrived at on my own."
Alex Gorstan
CEO, Super Green
"Tanya has become among the top three people whose feedback I value on market-facing initiatives. She is a trusted partner willing to deliver clear critique, important clarifying questions and challenge assumptions."
Director of Communications
Flatiron Health
“I’m always so impressed with Tanya’s creativity and skill in turning our ideas into reality. She has such a strong design sensibility and fundamentally understands how to connect people to a message whether visually and/or through storytelling.”
Jaime Lopez
Head of Product Design, Stripe
"Tanya picked all the right moments to help guide me and she *nailed* a personal brand that I would have never arrived at on my own."
Alex Gorstan
CEO, Super Green
"Tanya has become among the top three people whose feedback I value on market-facing initiatives. She is a trusted partner willing to deliver clear critique, important clarifying questions and challenge assumptions."
Director of Communications
Flatiron Health
“I’m always so impressed with Tanya’s creativity and skill in turning our ideas into reality. She has such a strong design sensibility and fundamentally understands how to connect people to a message whether visually and/or through storytelling.”
Jaime Lopez
Head of Product Design, Stripe
"Tanya picked all the right moments to help guide me and she *nailed* a personal brand that I would have never arrived at on my own."
Alex Gorstan
CEO, Super Green
"Tanya has become among the top three people whose feedback I value on market-facing initiatives. She is a trusted partner willing to deliver clear critique, important clarifying questions and challenge assumptions."
Director of Communications
Flatiron Health
“I’m always so impressed with Tanya’s creativity and skill in turning our ideas into reality. She has such a strong design sensibility and fundamentally understands how to connect people to a message whether visually and/or through storytelling.”
Jaime Lopez
Head of Product Design, Stripe
"Tanya picked all the right moments to help guide me and she *nailed* a personal brand that I would have never arrived at on my own."
Alex Gorstan
CEO, Super Green
"Tanya has become among the top three people whose feedback I value on market-facing initiatives. She is a trusted partner willing to deliver clear critique, important clarifying questions and challenge assumptions."
Say it's
mint to be

Say it's
mint to be

Say it's
mint to be

Say it's
mint to be









